A Guide To Graphic Designing
Graphic designing, also known as communication design, is the art and practice of planning and projecting ideas and experiences with visuals and texts. The form of the communication can be physical or virtual and may include images, words, or graphic forms. It can also be for any purpose, whether commercial, educational, cultural, or political. Let us go through this guide to Graphic designing and have a glimpse of what it is all about.
History of Graphic Designing
Graphic design has been practised in various forms throughout history. Examples of graphic design can be traced back to manuscripts in ancient China, Egypt, and Greece. As printing and book production developed in the 15th century, advances in graphic design developed alongside it over successive centuries, with compositors or typesetters often designing pages as they set the type.
In the late 19th century, graphic design appeared as a discrete profession in the West. New production methods led to the separation of the design of a communication medium (e.g., a poster) from its actual production. In the late 19th and early 20th centuries, advertising agencies, book publishers, and magazines hired art directors who organised all visual elements of the communication for them.
In 1922 typographer William A. Dwiggins gave the term graphic design to identify the rising field.
Throughout the 20th century, the technology available to designers continued to advance rapidly and the profession expanded enormously. Graphic designers created, among other things, magazine pages, book jackets, posters, compact disc covers, postage stamps, and Web sites etc. A Guide to graphic designing is all about letting you know about the tools and careers involved in the profession.
Graphic Designing Tools
Some tools in a guide to Graphic designing for beginners and amateurs.
Canva is a powerful, free graphic design tool that’s apt for social media design elements. Canva’s templates take the guesswork out of appropriate sizes for each social media platform. Canva gives social media posts a creative uplift.
Piktochart gives non-designers the skill to create basic infographics without relying on powerful design software like InDesign. One can choose from 400 templates, icons and graphics to get things done.
PicMonkey is a free online tool if one works with photography. You can quickly resize, crop and color-correct your photos. It doesn’t have as many templates and free design elements as Canva, but it’s a prevailing and quick way to do basic photo editing and design without having to download any software.
Pixlr’s free online image editor allows you to edit your photos with over 600 overlays, effects, and borders. It’s available as an application on iOS and android. This app is popular with photography enthusiasts.
Some tools in a guide to Graphic designing for Pros.
Of the three, the most commonly used software is Adobe’s Photoshop. It is raster based software which means each image is made up of tiny dots or pixels unlike that of a vector. Photoshop is used purely for editing pixel based images. You can apply various filters and edit your photos in the best way in Photoshop.
As the name says, Photoshop can also be used efficiently for manipulating your photos. Whenever your print design includes photographs you can easily trust Photoshop for doing wonders to your photographs.
Adobe Photoshop is used to create and edit images and photos, but what about the vector images? It is where Adobe Illustrator comes to the rescue! Illustrator is used by artists as well as graphic designers for creating striking vector images. If we go in a bit of a detail, it is used for creating illustrations, charts, graphs, logos, diagrams, cartoons of real photographs, and more. It is mostly used to create high-resolution graphics, which can later be printed as well.
Adobe Illustrator uses mathematical equations to frame an artwork, unlike Adobe Photoshop which processes information in pixels or dots and produces raster images (gif, jpeg, etc). Vector images are free from getting pixilated. Mathematical equations let you design vectors which are not made up of a grid of pixels.
Corel Draw is among the world’s top designing software, providing the best-known graphics and digital media products. It is easy to learn and use, helps achieve newer levels of creativity. Some of the tasks that can be easily performed in Corel Draw are creating complex drawings, logo designs, cover pages, calendars etc. It is basically a window based graphics design application that is used to organise text and graphics. The sheer convenience of using Corel Draw makes it its biggest attraction.
InDesign is Adobe Creative Cloud’s (CC) digital publishing platform that has a stack of features which makes it indispensable for everything from catalogue designing to eye-catchy posters, screen printing to newsprint publications.
Adobe revolutionised the publishing world when it introduced InDesign over a decade ago. However, InDesign isn’t limited to fabricating print and digital magazines. It can be used to create virtually any type of material.
Affinity Designer is a vector graphics editor designed as an alternative to Adobe’s Illustrator. It is created by UK-based Serif Labs. Serif was established in the 1990s as a developer of low-cost, PC/Windows desktop publishing software for entry-level users. Affinity Designer seemingly functions as an Illustrator or Photoshop hybrid as it has the ability to edit and create pixel layers.
Career in Graphic Designing
Graphic designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. They develop the overall layout and production design for various applications such as for advertisements, brochures, magazines, and corporate reports.
Duties of Graphic Designers
Graphic designers typically do the following:
- Meet with clients or the art director to determine the scope of a project
- Use digital illustration, photo-editing software, and layout software to create designs
- Create visual elements such as logos, original images, and illustrations that help deliver the desired message
- Design layouts and select colors, images, and typefaces to use
- Present design concepts to clients or art directors
- Incorporate changes recommended by clients or art directors into final designs
- Review designs for errors before printing or publishing them
Hope you had a good time reading about Guide to graphic designing. Happy designing.